We worked directly with Shannon to develop a strategy and suggested what we could do to achieve her goals. We were responsible for every aspect of this project.
First off, we developed a site architecture, UX workflows, and wireframes based on the types of possible user personas that would visit the site. We also recommended using a CMS (content management system) site to give their organization some autonomy and flexibility when it came to updates and site management. We then brought in a professional photographer we trusted to photograph the interior and exterior of the salon, as well as do headshot photo sessions with the team.
What we ended up with is a website that is rich in photography, showcases the hip and trendy interior of the salon, and features strong branding throughout. We continue to maintain amber waves web properties today.